Measurement and Scaling Techniques in Research Methodology; Survey / Questionnaire Development

By Hamed TaherdoostMethodology, Research Methodology
Measurement and Scaling Techniques in Research Methodology; Survey / Questionnaire Development

Abstract

One of the important research tool is questionnaire. In order to develop a survey/questionnaire, first the researcher should decide how the data is measured to collect. Scaling is the branch of measurement that involves the construction of an instrument. There are a number of factors that should be considered to choose an appropriate scaling method in a questionnaire and which ones to use while analyzing data. This paper is summarizing the different types of scaling methods to provide a guideline for selection of scaling method for survey/questionnaire.

Authors:- Hamed Taherdoost

Keywords: Scaling Method, Research Methodology, Survey and Questionnaire

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